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The No.1 choice for the UK's Fish & Chip sector

Frederick 'Tim' Smales during the 1940sWelcome to the F Smales & Son website.

From a small stall on the Hull Fish market in 1937 through to our current National sales, distribution and fish processing facility, the consistency of our customer service, seafood expertise, and direct sourcing has positioned us as one of the UK's leading suppliers of fish and Seafood. Our diverse customer base ranges from local fish & chip shops through to large food service specialists.

As the industry's largest importer of Frozen at Sea Whitefish fillets, coupled with our direct-to-door service, we are firmly established as the number one supplier of Frozen At Sea Cod & Haddock fillets to the UK's fish fryer sector, whilst still being distinctive as a family owned business offering nationwide coverage.

We offer our customers the widest choice of Frozen At Sea brands in the UK - fish which is sourced from long standing, reputable global suppliers who ensure quality & sustainability can be assured. With the support of a highly experienced and knowledgeable fish specialist sales team, our customers can rely on us for product knowledge and quality of service.

To give our customers the best opportunity to source Cod & Haddock that is recognised as being sustainably caught, Smales hold full MSC Chain Of Custody accreditation and offer the widest choice of MSC certified vessels in the UK market.

To complement your menu we also stock a complete range of catering products, featuring famous brand leaders as well as a range of products exclusive to Smales.

Latest News

  • See the new Atlantika traceability video!

    Atlantika fish is MSC certified and can be traced from sea to plate. Watch their new video to see how they achieve this.

    Read more
  • Union Norge is launched!

    The Norwegian Seafood Council launches new initiative to promote Frozen At Sea Cod with some of the best Fish & Chip Shops in the UK.

    Read more